Pure – The Leader in DAB+ Radios and Premium Home Audio
Pure is a leader in stylish, delightfully simple audio products that inspire joyful listening, no matter what format. Pure pioneered DAB radios in the digital radio industry 25 years ago and has built a reputation for approachable, timeless, beautiful design, high quality and great sounding audio.
From our state-of-the-art headquarters near London, we aim to unite the world of music and radio with timelessly beautiful designs, unrivalled sound quality and flawless connectivity.
Our Mission
Our mission is to make complex audio devices and technologies so simple, easy and intuitive that everyone can enjoy listening to their daily audio dose with our devices.
Smart Radios and Music Systems We Offer
- DAB/DAB+ radios
- Internet radios (Wi-Fi radio)
- Radio alarms
- FM radios (only in combination with DAB+)
- CD players / radios
- Bluetooth speakers
- Streaming radios
- Compact stereo music systems
- Micro hi-fi components
Pure for Every Room
Kitchen Radios – the Classic Series
Compact, splash-resistant, and designed to fit on a countertop or shelf, Pure kitchen radios make cooking more enjoyable. With DAB+ clarity, Bluetooth streaming, and easy controls, they are the perfect partner for family meals or breakfast routines.
Bedroom Speakers & Radios – the Moment Series
Wake up gently with a Pure bedroom radio or sleep companion speaker. Features include dimmable clocks, natural sounds, Bluetooth connectivity, and DAB+ digital radio and even light alarm functions – designed to help you relax at night and rise refreshed in the morning.
Living Room & Multi-room Audio – The Evoke Series and Classic Range
For larger spaces, Pure offers wireless speakers and radios that fill your living room with rich, balanced sound. Seamlessly blending broadcast radio with streaming options, they are stylish enough to be part of your home décor.
Terrace, Balcony and Garden – The Woodland Range
Our research shows us that listening to music to relax, while friends are over or while doing household chores is a key moment of everyday listening. The garden, balcony and terrace is traditionally a place where many consumers would love to enjoy music but are often afraid it is too loud or disturbing. But one must not place a blasting party speaker outside. Thoughtfully crafted outdoor radios and speakers, like the Pure Woodland, are providing gentle background music without having to worry about disturbing the neighbors, or the occasional garden spoils and rainy weather.
Bathroom Radios & Speakers – The Woodland Series and Classic Aura
Pure radios and speakers are also ideal for bathroom use. With compact designs and moisture-resistant features, they fit easily on shelves or countertops. Whether you’re getting ready in the morning or winding down in the evening, enjoy relaxing music, podcasts, or radio with clear sound and intuitive controls. These devices bring comfort and clarity to your daily routine—even in humid environments.
Connectivity Made Easy
Diversity can be so easy: Tune in to classic FM or DAB/DAB+ radio, stream via Spotify Connect or Bluetooth from your smartphone, tablet or notebook, or connect your turntable via AUX.
Most Popular Pure Models
- Classic H4 – DAB+ Kitchen Radio
- Classic H4i – Internet Kitchen Radio
- Classic H6 – Powerful Stereo Radio
- Classic C-D4 – Compact kitchen radio and CD-Player
- Classic C-D6 – All-in-one stereo music system with DAB+ Radio and CD
- Classic Aura – Bluetooth speaker with ambient lighting and long battery life
- Evoke Home – Powerful modern all-in-one music system with DAB+, Internet, Spotify and CD
- Evoke Play – Portable music system with DAB+, Internet radio and Spotify Connect
- Moment – Alarm clock with soothing sounds and wake-up light
- Moment Charge – Alarm clock with wireless charging, nature sounds and wake-up light
- Woodland – Award-winning waterproof outdoor radio and speaker
- Woodland Mini – Compact and robust outdoor radio and speaker
- Elan One2 – Small, entry-level DAB+ radio and Bluetooth speaker
CDs Are Forever
Not all musical memories are available via streaming. Evoke Home and Classic Stereo, or Classic Stereo Mini, as well as Classic C-D6 provide powerful stereo sound and include a CD drive, allowing you to enjoy albums and singles from your private collection.
Premium Sound On the Fly and On the Road
Pure premium internet radio spreads outstanding sound and good mood wherever you need it. Whether falling asleep to your favourite tunes, starting your day with coffee and a podcast, or enjoying a barbecue outdoors, Pure radio/speakers are your perfect companion.